Wednesday, 24 October 2012



Source: dawngardner

Dawn Gardener produces beautifully intricate digital collages. Her specialism is graphic design and printing. This piece of work is taken from an exhibition in Essex in 2011.

I love the colours, and playful use of shape whilst collaging. The bright vintage prints she has used work really well with the muted tonal background she has chosen. The mix of Graphic Design and Illustration visually interesting, and the additional lines and details she adds to her work, from a simple image into a concept.

Here the lines linking the circles together give the illusion of cable cars on the mountains. I love her playfulness with design. It looks contemporary, sleek and well thought out. The variety of options available with digital collage is fun as well being a creative process.

The structure and layout is simple but aesthetically pleasing and some of her other work looks very editorial, which I also really love.  

Source: behance

Kaleid is a regularly published arts and culture magazine. It's title comes from the word 'Kaleidoscope' to reflect the every changing colours, trends and movements within Fashion, Culture and Arts, etc. This is reflected throughout the editorial branding and identity, and the composition, layout also.

It's design, composition and layout are very structured and minimal leaving a calm, relaxed, spacious tone to the magazine. The use of strong, bold geometric shapes which are used to build the type for the name and logo, is very powerful, showing the instant vibe and image for the magazine which is then reflected throughout. You can see on the spread below that the image spreading across the double spread layout, has been broken up and then re assembled to form a following, continuous image.

The colour and tone also changes and progresses with the images shown. I like the use of geometric angles and the alternate structure for a contents page opposed to a list. The sub sections are also categorised into - Arts, Film, Music and Culture. The variety of scale used for this layout is quite large, adding to the quirky, unusualness of the magazine. From looking at the design features you can see that the contents of the issue and creative topics stand out and become apart of the magazine opposed to just being a 'filler'.


Source: weburbanist

These are a selection of fonts which are blacklisted as they say, against being used in a logo. They give no sense of brand identity, and seem appropriate for amateur school text books, not a corporate business. Fonts listed such as Comic Sans MS and Papyrus, are very overused and have no sense of meaning or power. When it comes to type design, they are all very basic and created for a general purpose, e.i. Microsoft Word. There's no creativity, structure or Graphic Design to this work and seems over full with condensed, illegible text.

 Source: carrieshare

This is one of the worst pieces of design I think I have come across. The Microsoft Publisher set shapes used along with a vast array of bright colours is too much with the pixelated illustration, and gradient background. This poster looks visually unappealing, and aesthetically annoying. The font used looks like Comic Sans which I don’t like for the juvenileness of it, and how the ‘word art’ has been used with the text, which to me seems pointless. The overall piece is badly set out and the fact it says “this looks awesome!” makes it even worse. You don’t know where to look first and there is no context or anything to it to give it a function or purpose.