Wednesday, 19 February 2014


For the first edition of Vogue The Netherlands, special editions were made and boxed or bound in matte and foiled boxes, giving a clean cut, simple, smart and luxurious packaging to their equally so magazines.

Collborated with Global online shopping mall WIZWID, a graphic design studio mykc, fashion brand MUNN to make demin tote bags, named 'NOTE BAG' and diary note 2014. They're all packaged in glossy silver bag stitched with white thread.

The above packaging has been created from 2 pieces of silver card,  and then stitched at the top, allowing for it to be ripped at the top to open and reveal the contents. Innovative, smart and appears high-end. An idea like this could be developed further for the Vogue research booklet, adding further classiness and luxury to the book.

The previous two sets of imagery show a more relaxed approach to packaging, in the form of screen printed tote bags. These could also be used with coolflex vinyl to achieve a different aesthetic overall. The two bags shown above are fair trade, whilst Vogue claim to use materials which are recyclable, so this could also be a possible route - a free re-usable bag with the booklet.

The above gift bags aim to make a statement by the statement used, the designs and the format and materials used. An organic, rich looking gift back available in portrait and landscape format. A detailed, or illustrated gift bag using screen printing for instance could work nicely also for this brief, using different materials and stocks to highlight different elements of the design visuals.

A simple fold-up package shown above for a cv. A folder style adapted to hold the contents securely. Something to this size and scale is a viable option for the Vogue-style booklet.

Die-cut self-promotional pack, encasing a CD. Not apt for this brief, but the aesthetic is something I am keen to work with and experiment with in terms of die-cutting and pattern.

Hand-made gift bags reflecting different styles and cultures. Again this could be appropriate as well as a basic style slip-case as shown below.

Book cover and packaging design for Ken Kesey's 'One Flew Over the Cuckoo's Nest'. 

The book itself is contained behind a sheet of glass, inside a white box. Cover information is screen printed onto the glass, which must be smashed in order to access the book. 

The glass acts as a window looking out on to the open country photography, breaking through the window becomes a metaphor for the stories narrative.

Laser-cut wooden slip-case for a hand bound book. Delicate and elegant.

Expanding packaging.

The only fashion magazine packaging which I could find other than a cellophane wrapper. The magazine above is boxed, with a die-cut window to show the issue, and wrapped like a present. Not overly keen on the combination of styles used - butterflies, wooden beads, plastic window style view?

A more conceptual approach to packaging, using vacuum forming in order to create a transparent box showcasing the logo and the magazine/contents/supplements at the same time.